Join us for a practical and insightful Lunch and Learn on how to effectively use LinkedIn for your business presented by Martina Mitchell of Aloft Broomfield. Whether you're a small business owner, marketer, or entrepreneur, this session will introduce you to the core features, benefits, and best practices of LinkedIn for professional branding, networking, and business growth.
With over 1 billion users worldwide, LinkedIn has become a leading platform for B2B engagement, talent acquisition, and industry visibility. This session will cover how to build a strong Company Page, create engaging content, connect with your target audience, and use tools like LinkedIn Ads and Analytics to grow your business presence.
Topics Include:
• How to set up and optimize your Company Page
• Strategies to increase brand visibility and engagement
• Content ideas and posting best practices
• How to use LinkedIn for lead generation and recruiting
• Overview of LinkedIn Ads, Analytics, and Showcase Pages
Whether you're new to LinkedIn or want to enhance your current approach, this session will give you the tools to start leveraging LinkedIn strategically for your business.
Lunch will be provided. Bring your questions and your LinkedIn login—let’s get connected.
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