FOR IMMEDIATE RELEASE

Westminster Chamber Awarded Downtown Activation Contract to Lead New Era of Downtown Vibrancy

Westminster, CO – [May 8, 2025] – The Westminster Chamber of Commerce is proud to announce a new $300K strategic marketing and engagement partnership with the City of Westminster to activate Downtown Westminster. This strategic initiative will develop exciting programs and events and ensure Downtown Westminster continues to be a vibrant hub for businesses, residents, and visitors.

The Chamber, in partnership with the Downtown Westminster Business Association (DWBA) and with strong support from City Council and city staff, will lead the activation efforts. These efforts will include a mix of regular community events, creative marketing campaigns, and collaborative projects designed to bring people downtown and foster economic growth.

“This is a transformative moment for Downtown Westminster,” said Jamie Chavez, President & CEO of the Westminster Chamber of Commerce. “We’re grateful to the City for their vision and commitment, and we’re excited to work hand-in-hand with downtown businesses to create a lively, welcoming destination that benefits everyone.”

Mayor Nancy McNally added, “This strategic initiative with the Chamber of Commerce, that is exclusively funded by our dedicated Downtown Westminster business community and property owners, is a win-win for Westminster. It will offer new family-friendly opportunities to foster community for our residents, while attracting visitors to Downtown Westminster and showcasing Westminster as a whole.”

The Chamber’s activation plan will be guided by feedback from downtown businesses and stakeholders, ensuring the efforts reflect the community’s needs and priorities. Initial events are already being planned, with the first major activation launching later this month.

“This partnership is a great example of what can happen when city leadership and the business community come together with a shared vision,” said Matte Simmons, DWBA Founder. “We’re eager to see the energy and innovation the Chamber will bring to Downtown Westminster.”

Downtown businesses are encouraged to get involved by attending the Downtown Westminster Business Association (DWBA) meetings, held on the 3rd Tuesday of each month at 2 PM at the Chamber office. The next meeting is scheduled for May 20th.

For more information or to learn how to get involved, visit westminsterchamber.biz or contact the Chamber at (303) 961-5975.